"Setting audacious goals applies the pressure your body and mind need in order to grow. If you are setting a goal that you already know you can achieve, is it really a goal? It should be just something on your to-do list rather than your goal list." - David Goggins

Process > prize

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“The bigger the ambition, the slower you need to go. Slow it down with your decisions so you don’t cut corners. Slow down your insecurities that often drive people to want to win “faster”. Slow down your delusion, if you want to make it “big” it takes years and years of things no one sees. Speed up your effort and execution daily but slow down the pressure you put on yourself.” - Gary Vee

“Every man is the sum total of his reactions to experience. As your experiences differ and multiply, you become a different man, and hence your perspective changes. This goes on and on… So it would seem foolish, would it not, to adjust our lives to the demands of a goal we see from a different angle every day? How could we ever hope to accomplish anything… The answer, then, must not deal with goals at all… We do not strive to be firemen, we do not strive to be bankers, nor policeman, nor doctors. WE STRIVE TO BE OURSELVES. But don’t misunderstand me. I don’t mean that we can’t BE firemen, bankers, or doctors…but that we must make the goal conform to the individual, rather than make the individual conform to the goal… Beware of looking for goals: look for a way of life. Decide how you want to live and then see what you can do to make a living WITHIN that way of life.” - Hunter S. Thompson

“Work hard in public. Let success be silent.” - Zach Pogrob

"The best way to change the world is in concentric circles: start with yourself and work your way out from there.” - James Clear